Great Facebook Cover Photos
But, it's not practically creating something "pretty." A Facebook cover picture should be an additional touch factor for your customers. So, treat it with the exact same respect as a banner ad or a web site Javascript slider, and also put some thought and also strategy right into it. Here are some ideas from Marketo for developing an outstanding Facebook cover image for your service.
Great Facebook Cover Photos
1. Align Right
The account image is on the left of your Facebook page. By straightening the graphics, words, etc. to the right, you produce a compositionally well balanced design for your web page. And also, if you use a picture of a person for your profile picture, have them looking in the direction of the cover photo material. Seems silly, yet that minor modification truly makes a difference in your page's make-up.
2. Think Outside the Box( es)
Certain, the profile picture is tiny, yet the cover image is huge. Why not have them collaborate? By having a cover photo that integrates the profile photo as part of the graphic or photo, you make your page attract attention. But make certain to remember that the account picture will appear by itself in thumbnail kind in individuals' newsfeeds and when you comment on messages. So, it has to have the ability to stand alone too.
3. Incorporate a Phone Call To Action
The cover photo is a fantastic location to market a promo or upcoming occasion with refined contact us to activity (such as the occasion area and time, the promotion dates, etc). Simply make sure to comply with Facebook's cover picture guidelines. As well as, when it concerns a C2A in the cover picture, don't beat your target market over the head. Something refined will work better than a loud and ostentatious C2A.
4. Show Off Your Group
A great method to utilize the cover picture space is to flaunt images of your group. By displaying the actual individuals behind your group, you'll link a lot more quickly with your target market on a personal degree.
5. Attract Feelings
If this year's effective Super Bowl ads taught us anything, it's that individuals reply to emotional appeals. Make use of the cover image area to show a genuine interaction with your brand name and also makes people feel great (or, really feel something). It's the easiest method to get in touch with customers on a personal degree.
6. Promote a Hashtag
The cover photo is an excellent location to advertise a hashtag campaign. If you're trying to start a discussion on social through a hashtag, including it into your cover picture will truly assist get the word out. Hashtags can be hard to get going, but the cover photo is prime property that people notice.
